šŸŒBelieving in the Power of ā€œAvalancheā€

|A Look at DAO Labs Social Mining from Avalanche HUB

NIpek Celik
7 min readMay 15, 2024

An avalanche is a fascinating natural phenomenon characterised by the rapid movement of snowballs down a steep slope.
Interestingly, this concept finds a metaphorical echo in social mining studies, especially in blockchain ecosystems.

Social mining HUBs can most meaningfully generate the synergy needed for a blockchain project to promote itself, make people believe in it, and, more importantly, be sustainable.

We call this the ā€œmagicā€ of social mining. Once a project HUB is established, social miners can generate huge benefits from collective action in a project hub, just as snowballs can create an ā€œavalancheā€ from the collective dynamics of the terrain. In the right conditions, the intimate and small-scale contribution and interaction of a Social Miner can turn into a giant community avalanche, and the project can shine as if giant spotlights were shining on it.

In 2018, the technology company Ava Labs in New York, USA, introduced a layer1 blockchain to the blockchain technology world as an alternative to classic consensus protocols.

They named their project ā€œAvalancheā€ after their three-tier consensus protocols: Snowflake, Snowball and Avalanche.

The Avalanche project, which is now in the top 10 of the blockchain world, has benefited from the positive energy of the Avalanche HUB, one of DAO Labsā€™ most active social mining HUBs, since its testnet in 2020.

DAO Labsā€™ Social Mining efforts represent a new approach to community management and the promotion of community work.

At DAO Labs, Social Miners come together in the Hubs of Projects. Community members, who form the core of the project community, are encouraged to produce content supporting the social mining platformā€™s DAO, thus raising awareness of the project. These community activities empower social miners to actively participate in ecosystem growth and development and foster a sense of ownership and belonging in the hub.

HUB members are rewarded for their contributions with native tokens or other digital assets.

This symbiotic relationship between contributions and rewards underpins a thriving token economy where the value of tokens is derived from the collective efforts and contributions of the community.

The DAO Labs, a social mining platform, recognises the valuable contributions of community members through a transparent and meritocratic mechanism. Reputation points generated by community loyalty and valuable content incentivise social miners to create higher-quality content. The benefit of all these incentives goes far beyond short-term awareness-raising and plays a critical role in the long-term sustainability of the project ecosystem.

Of course, a projectā€™s community hub is not only made up of content creators; participants come from all walks of the blockchain space, including developers, web designers, graphic designers, blockchain enthusiasts, traders, business developers, holders, and influencers.

Within this community, everyone contributes their talent or skill to the projectā€™s value, locked in a common goal.

Some produce content and spread it on social media to help the project gain broader exposure in the blockchain space and reach investors.

Some contribute to network security through delegation by staking the project token or running nodes.

Projects with active Social Mining HUBs almost guarantee sustainability during bear seasons or slow periods through community power.

The Avalanche HUB is one of the most advanced examples of Project HUBs that combine project communities with DAO Labs social miners.

Inspiring my article title, ā€œAvalanche is a high-performance layer1 blockchain project coded for the development of decentralised applications (dApps)

This unique consensus protocol ensures the network is fast, reliable and scalable. The Avalanche blockchain offers flexible usage possibilities with its subnets and has taken its rightful place in the blockchain technology field with its mainnet.

DAO Labs social miners discovered this high-performance blockchain project in early 2020, which was still in the testnet phase. Today, they are the first community members of the Avalanche HUB, home to one of the most influential communities in the blockchain space.

If we look at the values produced by Avalanche HUB, which has been growing continuously for more than four years, as of April 2024, 28,000 registered HUB members have completed nearly 8,000 team missions to date. Avalanche HUB continues to spread the Avalanche ecosystem with 2,200 daily active social miners on Telegram, Twitter and Reddit.

The numbers generated by Avalanche HUB on X are also very striking. 6734 Avalanche HUB member users with more than 1 million engagements generated more than 54.5 million impressions.

The breakdown of Avalanche HUBā€™s community members by country, blockchain skills, and professional skills is also remarkable.

The infographic above outlines one of the most influential aspects of the Avalanche HUB. During the testing of the Avalanche network in 2020, social miners tested their technical knowledge and skills as validators.

Social mining HUBs allow you to go beyond your existing skills. They are like multi-program schools.

The average social miner uses Canva and Photoshop, learns grammar and English spelling, and learns how to install and run many programs on their PC. They develop the PC skills required by blockchain technology.

If you search for what distinguishes the Avalanche project from other layer 1 projects, in addition to its technical superiority, you will definitely see the influential community among its features. This is realised through DAO Labsā€™ social mining.

Avalanche HUB has a reward mechanism that incentivises effective user engagement. For example, community members with Project tokens can contribute to the networkā€™s security by staking and receiving rewards.

Developers or web designers provide technical support by checking for bugs or participating in testnets when needed. Business developers seek collaborations and partnerships that will benefit the projectā€™s expansion.

Social miners can earn rewards for sharing developments in the ecosystem on social media. REP points incentivise those who perform quality tasks.

Here is the joyful, sincere content produced by Avalanche HUB social miners in all their sincerity.

Check out how Avalanche HUB members show loyalty to their project on their X profiles.

Everyone is wearing their Avalanche hat.

You can find hundreds of such products on the Avalancheā€™s official Twitter page.

Letā€™s summarise how the collaboration between DAO Labs Social Mining and the Avalanche (AVAX) project created an ā€œAVALANCHEā€:

The most important result achieved with establishing the Avalanche HUB is undoubtedly the adoption and awareness of the Avalanche project. By encouraging HUB members to create and share content about Avalancheā€™s technology, use cases, and ecosystem developments, the HUB has increased the projectā€™s reach and visibility in the broader blockchain community. This increased awareness has attracted new users, developers, and investors to the Avalanche ecosystem, accelerating its growth and adoption.

The Avalanche HUB has created a fertile ground for innovation and collaboration within the Avalanche ecosystem. The social mining platform catalysed creative experimentation, idea sharing and collaborative problem-solving by bringing together a diverse community of developers, entrepreneurs and enthusiasts. This collaborative ethos has led to new DeFi protocols, decentralised applications, and ecosystem integrations, making the Avalanche ecosystem a giant and propelling it towards its vision of becoming a leading blockchain platform.

Conclusion:

Blockchain technology has brought the financial and technological world its latest revolution with the potential to provide a decentralised and trusted structure.

However, like any revolution, it has come with many issues that need to be completed and processed.

In addition to ensuring the continuous technological development of blockchain projects, we also need to make progress on the issue of mass adoption.

From this perspective, the real solution to the 2 major handicaps of blockchain projects and cryptocurrency ā€” volatility and sustainability ā€” lies in large, informed and loyal holder communities. Social Mining has always played and will continue to play a critical role in creating these communities.

As one of the first social miners of Avalanche HUB, I would like to express my deep gratitude to the founding leader of the Avalanche AVAX project, esteemed professor Emin GĆ¼n Sirer and the AVA Lab Core team, who designed this excellent network project of which I am proud to be a citizen. Avalanche HUB was our baby; in these four years, it has grown into a giant adult ecosystem HUB. And, of course, I would like to pay my respects to the 2 managers, dear Giuseppe and Yusuf Emre, who have worked with incredible dedication since the day Avalanche HUB opened.
Written By: N.ipek Celik
CCO at Dao Labs

DAO Labs Hub: https://community.daolabs.com/
Avalanche Hub: https://avalanche-hub.com/accounts

Website | DAOVERSE | Social Mining Basics

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NIpek Celik

I am a content writer. I believe that Blockchain technology will play an important role in the future of humanity to live more fair, equal, and free.